Sitkastack

AI built, not pitched.

Practical AI workflows for operators at any stage. From solo founders shipping their first AI feature to enterprise teams scaling AI across the business. Writing, building, and advising on AI that actually ships.

Engagements

Four ways to work together.

Spark

Prove AI works in your business

1 week

We pick one repetitive task that eats time every week, and build an AI tool that does it. Working code, deployed in your environment, by Friday.

Could be

email triage, lead qualification, invoice extraction, weekly report drafting, support ticket categorization, document summarization.

You walk away with

a working tool, the code, and a 30-minute training session for your team. 30 days of post-launch email support included.

Best for

teams curious about what AI can actually do, wanting concrete proof fast.

Pricing by inquiry.

Compass

Get a plan, not a pitch deck

2 weeks

You think AI could help your business but don't know where to start, or where it'll matter most. Two weeks of stakeholder interviews and operations review, then a prioritized 12-month plan. Where AI delivers the most value, in what order, with rough effort and ROI estimates.

You walk away with

a 15-20 page plan, a working session to walk through it, and clear next steps you can hand to any builder.

Best for

leaders who need a clear path forward before committing budget or hiring.

Pricing by inquiry.

Build

Ship one AI feature, real

90 days

You know what you want built. An AI feature, internal tool, or customer-facing capability. We take it from whiteboard to production in 90 days.

Could be

AI feature in your product, internal copilot for your team, automation pipeline, custom agent, or a RAG system on your data.

You walk away with

production-grade code, full documentation, deployment, and 60 days of post-launch support.

Best for

founders or teams with a clear AI vision but no senior AI builder on staff.

Pricing by inquiry.

Anchor

Fractional AI lead

Monthly retainer

You need senior AI expertise consistently but don't need a full-time hire. I work with you 4-8 days a month as your fractional AI lead. Building, reviewing, advising, or unblocking, depending on what the month calls for. Cadence flexes to match your work.

Includes

chosen-by-you days each month, weekly check-in, on-call for urgent technical questions, code reviews, and Slack access.

Best for

companies with active AI work and no senior AI lead. Also works if AI is one of three things your existing tech lead is juggling.

Pricing by inquiry.

Not sure which fits? If you're curious about AI but haven't started, Spark. If you need a plan first, Compass. If you have the plan and need the execution, Build. If you have ongoing AI work and need senior backup, Anchor. Or just email and I'll help you figure out which one matches what you're trying to do.

Selected work

Outcomes, shipped.

Fintech

Consumer credit-building fintech, Canada

Sales and servicing automation

Challenge
Manual sales and servicing model couldn't scale. Call-centre dependence created cost-to-serve issues.
Approach
Built end-to-end automation strategy for sales and customer servicing workflows.
Outcome
61.5% revenue growth. Platform contributed to a successful acquisition outcome.
Financial services

North American financial services group, 600+ retail locations across U.S. and Canada

Installment lending platform launch

Challenge
Launch a new consumer installment lending product line into a multi-jurisdictional regulatory environment. No existing platform. The lending product and the technology had to be built and launched together.
Approach
Developed end-to-end technology strategy for the new product line. Led the platform launch program from initial design through production rollout.
Outcome
Originated $500M+ within 18 months of launch. Platform anchors the consumer lending business today.

Founder

Robyn Toor

Founded Sitkastack in December 2025. Fifteen years of program leadership across fintech, SaaS, and digital transformation.

Past enterprise programs include integration platforms across Boomi, MuleSoft, Pega, Salesforce, and CDPs, plus financial products that originated $500M+ and platforms that factored into successful acquisitions.

Today, I work across the size spectrum. Solo founders shipping AI features. Small teams adding AI to operations. Growth-stage companies scaling implementations. Enterprise teams navigating regulated environments. The work is the same, right-sized to fit.

MBA, PMP, CSM, CSPO, AWS Cloud Practitioner. Working with clients across North America.

Full background at robyntoor.com
Robyn Toor, Founder of Sitkastack

Work with Sitkastack

For advisory, partnerships, or speaking inquiries.

Tell me about the work and the constraints. I'll reply within two business days with whether I'm the right fit, and what a useful first step would look like.

robyn@sitkastack.com